About Your Local BMW Retailer

OUR CUSTOMER REVIEWS

SALES

5.0

SERVICE

4.5

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

New car sales
Service

187 ratings and 121 comments received in the last 90 days.

17 May 2026

Sarj was great from initial meeting right through to handover

05 May 2026

If I could give more than 5 stars, I would! Couldn't be happier with the service we received from both Ricky and Tony. A brilliant handover experience too, unlike anything I've had previously. Thank you so much!

02 May 2026

Extremely pleased with the service from Josh Beaumont at Sytner Luton from ordering to delivery. The only issue I had was with the delivery itself, in that the delivery vehicle was totally inadequate for my M3.

22 April 2026

All very smooth and easy

12 April 2026

The sales team were great. Extremely knowledgeable and understood our specific needs. There was no pressure to proceed in any way at all.

06 April 2026

Generally very satisfied with sales team. Thank you very much

03 April 2026

Mr Tony was very helpful professional And I am pleased to visit the branch

03 April 2026

Excellent experience as Tony Gair was friendly, informative and listened to what we were saying.

03 April 2026

Everything was perfect!

02 April 2026

Really good customer service and always so quick to respond and help sort out any potential issues. Tony Gair really helped me out and was terrific the whole time throughout me getting my car.

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24 March 2026

Good service and very attentive

23 March 2026

Great customer service from Sarj Kanani. He kept me up to date of events from order to delivery. All emails were punctually replied to and any concern was quickly reassured by him.

11 March 2026

The car is amazing. The staff were all helpful. Sarah Leckning was superb. I almost lied when she asked if I was married.

04 March 2026

Good service, met my requirements and kept me regularly updated throughout the process.

28 May 2026

Very good service overall.

28 May 2026

The car was 2 hours later than promised. Details I provided re an issue with the car when I booked the service were not picked up and had to wait again for it to be checked

27 May 2026

PROFESIONAL EFFICIANT AND FRIENLDY

27 May 2026

the summer wheels have been put on, but the tyre pressures are not right, so i am getting a message all the time. it is only 1kg, out but i had hoped to be free of such messages.

27 May 2026

Graham has been so helpful on the day and since with all the issues had with my tyres due to national shortage and dealing with Lex and Kwik Fit which isnt easy!

26 May 2026

The services rep, Jason Webster, kept us informed all through the process providing us assurance the vehicle was in good hands.

24 May 2026

Great service .

21 May 2026

Good atmosphere plus the pizza was good that day

20 May 2026

Darnel was charming and helpful

19 May 2026

Outstanding service from Lucas Mule and the team at Sytner Luton. The team bent over backwards to minimise inconvenience and downtime for me. Thanks everyone. RF

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19 May 2026

All ran smoothly

18 May 2026

Very thorough and timely

18 May 2026

Very professional and knowledgeable

18 May 2026

Great experience the team was highly professional, transparent about the repairs needed, and completed the service quickly.

18 May 2026

Efficient on time

17 May 2026

Rebecca was understanding and quickly resolved the issues

17 May 2026

All the staff i met during visit were brilliant. I want to particularly mention Tracey who was my main contact during planned visit and was exceptionally helpful.

16 May 2026

My vehicle was incorrectly checked and the tyre information was incorrect. All tyres were registered as Michelin Pilot Sports but one tyre was a budget.

16 May 2026

My driver seat has got cuts on it

16 May 2026

Service advisor was very helpful and car was done quickly and I was kept updated

16 May 2026

Excellent service.

13 May 2026

As soon as I arrived I was offered a seat and refreshments. Shortly after I was taken to book the car in at the service desk. The gentleman was welcoming, professional and well versed in what was needed despite being new to your organisation.

12 May 2026

Very attentive

12 May 2026

The agent was very welcoming and helpful.

11 May 2026

Excellent service

06 May 2026

Great service

06 May 2026

Nice guy who helps me

06 May 2026

Good, professional service

06 May 2026

staff were helpful and friendly .

05 May 2026

Very good.

03 May 2026

Syntner staff very good and helpful. Contact with central reservations very poor. Wrong time for booking used up to time if arrival. I used check in and all this was ignored.

02 May 2026

Simple, Fast and without bureaucracy

30 April 2026

Reception lady is unclear on what is going on and left waiting

29 April 2026

haven't been too happy with how this repair has been handled. Poor communication, calls not returned and confusion and incorrect information within BMW and given to me as to the status of my car caused a great deal of inconvenience

28 April 2026

very welcoming and helpful staff.large waiting area with special coffe machine i enjoy their coffe and their service thanks BMW overall excellent customer service really appreciate.

28 April 2026

Got everything sort as needed. The issue was becoming a disappointment in BMW.

26 April 2026

Profesional and very supportive people

26 April 2026

Welcoming me very professional and friendly in their garage/ reception.

26 April 2026

Just great service and freindly approach of all staff. Would expect anything less. well done! Big thanks to Lucas and Sarj

24 April 2026

The experience was fantastic. I walked in without an appointment as a fault that said my car could not be driven appeared on the dash I was stressed but given a coffee and then an engineer was with me within a few minuites

23 April 2026

Quick and easy to book Excellent communication

22 April 2026

Very efficient service

21 April 2026

Pleasent friendly helpful staff

21 April 2026

I am writing to formally complain about the poor service I received during my recent safety recall appointment. A recall notification appeared on my BMW app almost four weeks ago

20 April 2026

I booked my slot for 8am when I arrived they told me my car not on their list and had to show them my email. Then they said 'thats fine we can add you to the list. Then I was told I have to wait until afternoon for that. All finished around 2pm.

19 April 2026

Good service

18 April 2026

They dealt with all the issues and kept me informed on progress

18 April 2026

Service advise Graham was fantastic and took me through and very knowledgable

13 April 2026

Everthing was good

12 April 2026

Everything as for was delivered well. Easy to book and appointment arranged at convenient time. Staff, welcoming and helpful.

12 April 2026

The work was completed very quickly and as usual the staff very friendly.

11 April 2026

The BMW Luton centre were helpful and polite, and everything went smoothly for my car service appointment.

10 April 2026

Because I feel the service I got was efficient and I was kept informed.

09 April 2026

Very happy with the experience. All staff were friendly and helpful. Lucas assisted me and provided all the relevant informatian and was quick to answer any questions regarding the recall.

08 April 2026

Friendly staff, nice facilities, the issue with my car was promptly dealt with and all in a very transparent manner. Special thanks to Lucas Mule who was excellent!

05 April 2026

I was seen quickly and all information was clearly explained

04 April 2026

polite & friendly - efficient.

03 April 2026

Everything was handled with great professionalism.

02 April 2026

I was very happy with the service and the staff were very friendly, helpful and professional. The branch in Luton is very clean and it' was a pleasure to wait there while my car was being serviced.

02 April 2026

Graham was helpful, friendly and I thought provided a great service

02 April 2026

This rating is only for the young man that helped me book the car in for the service. He was helpful however I was not happy with the service received from the engineer.

01 April 2026

Sevuce as expected

31 March 2026

Graham made it easy to book in, detail what I needed and easy to collect later.

30 March 2026

I felt a bit rushed at the end when discussing some of the recommendations. Lucas was generally good, attentive and friendly.

29 March 2026

Looked after ,from start to finish.

29 March 2026

Professional and friendly service.

29 March 2026

Lack of parking to drop car off for oil service. Had to ring up twice to find out status of service and when the car was ready for collection. Making telephone contact via auto answering service was impossible.

28 March 2026

A pleasant experience from start to finish.

27 March 2026

Vgood customer service

26 March 2026

I attended your workshop for an MOT, as I have done for the past three years. It's quite disappointing. A number of issues were identified and charged at a relatively high cost (£580), but no clear evidence or demonstration of the faults.

25 March 2026

High standard of service throughout the process

25 March 2026

From start to finish, the service provided by Graham was exemplary - consistently professional, courteous, and refined.

24 March 2026

Lucas provided great customer service

24 March 2026

All well except for the complimentary wash & vac service. Car came back with obvious "swirls" which I have never had before. Always been washed & polished at home by myself but I thought I could trust BMW - but I was wrong. I will not use again.

23 March 2026

All good

23 March 2026

Friendly staff, was made to feel comfortable & staff took great care of my car which was very much appreciated

23 March 2026

Very well taken care of

23 March 2026

Great service by Graham 10/10

21 March 2026

Great service as usual

18 March 2026

Service was good ? Nice guy who looked after me ? Thank you

17 March 2026

Excellent service, was informed on everything and sorted in a timely manner.

16 March 2026

BMW had our car from 19.02.26 to 23.02.26. We had agreed to address all the items recommended during the health check conducted in December 2025. However, when we collected the car, we realised that the issues we addressed on 20.02.26 were not fixed.

16 March 2026

Service was excellent and all done while I waited

16 March 2026

Efficient and friendly service from all concerned in warm surroundings

15 March 2026

Everything was spot on,good communication we was offered a courtesy car wash and vacuum, but not very good. Never hoovered the boot never cleaned the door openings.

15 March 2026

Mr Craig Graham had been really professional and very helpful, knowledgeable. Always looking after my car properly. Thank you Mr Craig.

15 March 2026

Brilliant service, very clean inviting showroom and staff very friendly. Have dealt with Rebecca twice who is very friendly and curtious Makes me pleased that I have a BMW

14 March 2026

Polite, prompt and efficient service.

12 March 2026

Graham was excelent - kept me updated at all times and offered excellent service

11 March 2026

Rebecca bulbrock not very supportive.

11 March 2026

Friendly staff

11 March 2026

Every time I go to my local dealership, the staff are always so friendly and are willing to help. Jason and Ola were absolutely amazing. Ola is so friendly and so sweet she helped me through the entire process.

11 March 2026

Worst customer service

10 March 2026

The customer service attendant was very knowledgeable and friendly.

09 March 2026

Polite and friendly staff, pretty quick service.

09 March 2026

Window still not right. Having to leave the car for another day. We shouldn't have been given the car back with the window in that condition. Doesn't have the safety stop working and goes down with a bang.

08 March 2026

Overall it's been all good impressive service A1

08 March 2026

I was seen immediately on arrival., shown what work might be required ant the car was very quickly in the workshop and a video sent out to me. Likewise on return everything was smooth and efficient and the car was delivered sparkling clean. I

07 March 2026

Jason Webster was friendly and professional.

07 March 2026

Kept fully informed on progress

07 March 2026

Nice polite staff that were friendly and efficient.

05 March 2026

All good

04 March 2026

I received an excellent service.

04 March 2026

Overall service I received was outstanding. I was extremely impressed.

04 March 2026

As usual excellent service from Sytner Luton.

04 March 2026

A clean, respectable showroom, though parking was a struggle. Reception was attentive and respectful, ready to be of assistance. Jason Wright was my advisor who paid particular attention to my needs and catered to my requests - highly effective.

PLEASE DON'T HESITATE TO GET IN TOUCH WITH US

Our contact details

FIND Sytner Luton BMW

Address

501 Dunstable Road, Luton, Bedfordshire, LU4 8QN

Opening Hours

Mon–Fri:09:00 - 18:00
Sat:09:00 - 17:00
Sun:10:00 - 16:00

Phone

01582 590 700

Map

Areas served

Luton as well as surrounding areas including St. Albans, Dunstable, Bedford and Harpenden

View map

Address

501 Dunstable Road, Luton, Bedfordshire, LU4 8QN

Opening Hours

Mon–Fri:08:00 - 18:00
Sat:08:30 - 12:30
Sun:CLOSED

Phone

01582 590 700

Map

Areas served

Luton as well as surrounding areas including St. Albans, Dunstable, Bedford and Harpenden

View map

Address

501 Dunstable Road, Luton, Bedfordshire, LU4 8QN

Opening Hours

Mon–Fri:08:00 - 18:00
Sat:08:30 - 12:30
Sun:CLOSED

Phone

01582 590 700

Map

Areas served

Luton as well as surrounding areas including St. Albans, Dunstable, Bedford and Harpenden

View map