Enjoy a year's complimentary insurance, three years' servicing, plus 2.9% APR Representative on the BMW 1 Series & the BMW 2 Series. Get Offer

Silver and white BMW cars by the sea with people gathered around on a concrete surface

News

THE NEUE KLASSE

Progressive yet timeless. Clear yet elegant – but still typically BMW. The design of the BMW Vision Neue Klasse cars shows what the future of mobility could look like.

Keep me informed
Fri 07 August 2026
BMW SUV driving on a scenic mountain road with panoramic views and natural landscape

Driving pleasure forever. Now and in the future.

Neue Klasse is a new era of true driving pleasure that starts from now with the launch of the new BMW iX3. It isn’t just the design of the BMW Vision Neue Klasse that’s timeless. We aim to reduce your car’s carbon footprint throughout its entire life cycle. This is thanks to a production process that conserves resources, the increased use of secondary raw materials and the highly efficient fully electric drive.

Silver BMW car front view with signature grille, parked on gravel driveway near trees and greenery

Reduced to give way to the new.

The design concept of the BMW Vision Neue Klasse is reduced to the essentials. The overall appearance is dominated by large surfaces and clear lines. This creates space for new things. For modern technology, such as the interactive kidney grille and headlight concept. Or for an interior flooded with light from large windows.

BMW luxury car interior with red and white leather seats, advanced touchscreen dashboard, and panoramic sunroof view of nature

Optimised driver orientation.

As the driver, you take your seat in the cockpit, surrounded by innovative technology, and find everything arranged conveniently around you. All elements are positioned to suit the driver, with the aim of both enriching and simplifying the driving experience. Take your seat at the heart of driving pleasure, for total comfort and total control.

BMW electric SUV charging at a modern home station with glass architecture, metal mesh design, and landscaped garden

Introducing bidirectional charging.

The latest-generation battery can do more than just power your vehicle. Use the Neue Klasse battery as an interim storage unit for electricity during bidirectional charging. It can supply your home with electricity or feed power back into the grid. Or simply use your vehicle as a mobile power bank, for running your camping equipment, for example, or charging your e-bike – any time, anywhere, for every adventure.

Rear view of a white BMW i4 driving on a winding mountain road with scenic views

Discover more BMW electric models now.

Explore the BMW electric range

RECENT POSTS.

Promotion

BMW APPROVED USED CAR OFFERS IN LUTON.
Explore Approved used cars

Promotion

SKIP TO THE BEST BIT.
Explore BMW Insurance offer

Promotion

ELECTRIC CAR GRANT.
Explore BMW Electric car grant

FIND Sytner Luton BMW

Address

  • 501 Dunstable Road, Luton, Bedfordshire, LU4 8QN

Opening Hours

  • Mon–Fri:09:00 - 18:00
  • Sat:09:00 - 17:00
  • Sun:10:00 - 16:00

Just off J11 of the M1

Phone

  • 01582 590 700
Map
Areas served

Luton as well as surrounding areas including St. Albans, Dunstable, Bedford and Harpenden

View map

Address

  • 501 Dunstable Road, Luton, Bedfordshire, LU4 8QN

Opening Hours

  • Mon–Fri:08:00 - 18:00
  • Sat:08:30 - 12:30
  • Sun:CLOSED

Just off J11 of the M1

Phone

  • 01582 590 700
Map
Areas served

Luton as well as surrounding areas including St. Albans, Dunstable, Bedford and Harpenden

View map

Address

  • 501 Dunstable Road, Luton, Bedfordshire, LU4 8QN

Opening Hours

  • Mon–Fri:08:00 - 18:00
  • Sat:08:30 - 12:30
  • Sun:CLOSED

Just off J11 of the M1

Phone

  • 01582 590 700
Map
Areas served

Luton as well as surrounding areas including St. Albans, Dunstable, Bedford and Harpenden

View map